Why Howard & Taylor
We saw a need for small to mid-size businesses that are growing and ready to take their marketing to the next level but don’t have huge marketing budgets. Stretching each marketing dollar is key for businesses in this ever-evolving marketing landscape. This need led us to create Howard & Taylor Marketing Consulting—a non-traditional marketing agency that brings together the best of the best to meet clients’ specific marketing needs. Reducing overhead and cost to our clients.
With 60 million Americans performing freelance work in the past 12 months, representing 39% of the U.S. workforce, an all-time high, extremely skilled marketing professionals are increasingly embracing freelance opportunities. Recognizing this shift, we saw an opportunity to create a non-traditional agency model that assembles expert teams tailored to each client's unique needs.
Why we think this model is the best for our clients:
Building Tailored Teams:
We curate the best talent for each project. This ensures that your business receives exactly the expertise it requires without the constraints of traditional agency roles.
Efficiency and Client Management:
We streamline the process by serving as a one-stop shop. We manage the coordination of various freelancers and partners, saving you time and ensuring seamless project management.
Scalability and Growth:
Focusing on small to mid-sized businesses by assisting them in identifying gaps in their marketing strategies, we deeply understand their needs. We’re not focused on prioritizing big-name clients, leaving smaller businesses with limited resources or attention. All of our clients are serviced with the same level of care and detail.
Accessibility and Affordability:
Traditional agencies often come with substantial price tags, making their services inaccessible to many smaller businesses. Additionally, it can be challenging for clients to assess quality service without an in-depth understanding of marketing. Our goal is to bridge the gap and work alongside businesses, and their existing marketing teams, to ensure the creation of a sustainable, holistic marketing strategy. Providing cost-effective solutions without compromising on quality.
If your company is looking for help, let’s connect!